MTV  — Document of Un-used Branding Proposals

Services

Brand Development
Motion Branding Direction
‍Book Design

Additional Design

This work was completed at Gretel NY

Motion Design

Ben Hill

After an extensive brand development project the team at Gretel and I had developed about 8-10 visual identity systems with 4–5000 individuals frames to showcase each direction for MTV.

Following the brand development I collected many of the ideas, visuals and frames that I worked on and had developed over the weeks and collected them in a document meant to preserve the un-used work in a tangible collectable way.